Source: Hayato Huseman / Android Central

What you need to know

  • Apple might launch a foldable phone in 2023.
  • Samsung still holds the market share for foldable devices, but this could fall.
  • Samsung has two years to make an even better foldable phone.

Samsung is going to have a difficult time maintaining a market share for its foldable phones if and when Apple releases a comparable model, experts say.

On May 3, TFI Securities analyst Ming-Chi Kuo predicted in an analyst note that the company is likely to launch a foldable iPhone. His note indicates that foldable phones are a “must-have” and that “after 5G, the foldable smartphone is the next innovative selling point of high-end models.”

Neil Shah, vice-president of research at Counterpoint Research, said in an interview that for the overall market, “it will be difficult for Samsung to maintain share once Apple enters.”

“Apple, if it…

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