Source: Apoorva Bhardwaj / Android Central
Samsung is the dominant player in the Android world, and while its flagships continually raise the bar for the industry as a whole, the South Korean brand has failed to make a mark in the mid-range category. Samsung’s efforts in this area over the last four years were focused on the Galaxy A series, a series of mid-range devices aimed at a younger audience that offered several features from the Galaxy S series.
While there were a few noteworthy models in the Galaxy A lineup, they didn’t make a lasting impact in the mid-tier segment. Samsung’s foibles have allowed companies like OnePlus to gain momentum in this category, with the manufacturer opening up a huge lead in key markets like India.
So for 2020, Samsung is switching up its strategy. The manufacturer is getting more aggressive in the mid-range segment, and the Galaxy S10 Lite is the…